[0:00]Blush can make your face look fresher, younger, and more lifted in seconds, or do the exact opposite if it's placed in the wrong area. A lot of people apply blush in the same sport regardless of the face shape, and that's usually why it doesn't look quite right. We'll also talk about rosea and how to approach blush in the most thoughtful, logical way. First of all, any blush will look off if there is a lot of redness on the face. It will only emphasize it, so we need an even canvas. Today I'm keeping the skin very light and fresh because I want the blush to be the star of the look. You don't need a heavy base, a little concealer, a skin tint, or even just well moisturized skin is enough. I'm going to prep my skin with a very lightweight mask. It melts into the skin like water as soon as it touched warmth. You don't feel anything, but the skin looks deeply hydrated. I love this one because it works well with all my foundations in my collection. It's almost empty and I need a new one. It smooths everything out and fills in texture beautifully, so huge recommendation. Before we get into face shapes, let's figure out which one we have. Pull your hair back and look at your hairline. So, it's clearly not round or square, but in reality, it's not always that clear. Most of the time, face shapes are mixed, so plus we also often hide our natural hairline with the hairstyles, I mean bangs for example, and so on. So today I'll show you the easiest blush placement for each face shape, and also my favorite in universal placement if you just want a quick flattering spring look. Let's even out the skin tone first, our canvas. For everyday makeup, I usually apply a bit of concealer under the eyes to even out the dark circles, sometimes around the nose, and a little on the chin where there is redness and on the forehead as well. I blend it with my fingertips and go straight in with the blush. I'll use a full face of foundation, so you can clearly see the blush placement. Let's start with rosation, the most frequent questions on my YouTube. Go around the red areas with the concealer or foundation, and this way you work with your skin rather than against it. And I also like to use a slightly olive undertone to neutralize redness. And now let's talk about a round face shape. Your features are usually softer, rounded cheeks, softer jaw line, maybe rounded nose tip and the eyes. And keep it bold. In this case, you usually want to create a bit more length and lift.
[2:36]You have two options. One, place the blush slightly high on the cheeks and blend it outward and upward toward the temples. This lifts the face and makes it appear more elongated. Keep the center of the face cleaner and avoid blending too low. Or place the blush more in the center of the cheeks if you want a softer, cuter, and more youthful look. Let me show you the most common mistake. Don't apply blush directly to the face straight from the applicator. It's hard to blend, especially for beginners. And what I'm showing you here is just a visual placement. Where the blush should go, not the actual technique, and it's simply an easy way to remember placement. Instead of lifting, this can drag the features downward or make the face look wider. So if your goal is fresh, lifted effect, keep the strongest color slightly higher and blend outward. This is more square with a stronger jaw line or more angular structure. Blush looks best when it softens the features. Instead of a sharp diagonal shape, go for a softer, more rounded placement on the upper outer cheeks. Blend it in a very diffused way, almost like a soft veil of color. The goal here is not to sharpen, but to soften. But if you love your natural features and feel confident, you can absolutely emphasize that structure. There is nothing you have to fix. This is one of my favorite things about beauty today. We are finally moving towards enhancing, not correcting. So with a cream blush, apply a small amount to the back of your hand first, warm it up and then pick it up with a clean synthetic brush and tap it onto the skin. Check my full blush guide video and then come back to this one. You have a narrow chin and wider forehead. You can balance the face by adding fullness to the lower part of the face. Think about boyfriend blush trend, probably it was last summer. So, you can also balance proportions with the hairstyles. I mean, less volume on top, more around the lower part of the face, and statement earrings. And remember, you can combine techniques depending on your look and your preferences. Heart-shaped face. Often with a widow's peak at the hairline. Here, the upper part of the face is usually wider, so I like a more balanced placement. A touch toward the temple, and maybe a tiny bit near the sides of the nose, but it's up to you. Look at the placement first, remember that, and then after the blending. It melts beautifully into the skin. I also love the texture here. That subtle glow is just stunning. Long face. If your face is longer, the strategy changes a bit as it can elongate the face even more. Instead, keep the placement more horizontal and slightly closer to the center of the cheeks. This visually shortens the face and creates balance. You can also support this effect with the hairstyles, or soft baby hair around the forehead, or maybe bangs. The blend should still be soft and lifted, but not stretching outward too much. Quick guide about blush shades. So, first of all, fair to light skin, it's my type of the skin.
[5:51]Usually, it's great options for us. I mean soft pinks and cool rose tones. Light medium to medium. I talk about peachy pinks and moves. And deeper skin tones. It's only all about rich rose, berry and plum shades. So, this is a good starting point. If you want to go deeper in the color theory, check my full video on how to choose the right blush color. So, that's it, placement matters just as much as color. And now let's talk about universal blush rule. If you don't know your face shape or just want a full-proof technique, do this. So, start slightly above the apple of your cheeks, not directly on them, and blend upward toward the temples. Keep everything soft and diffused, like a cloud of color, not a stripe while still subtly sculpting the face. Start with a less product than I think I need, but I build it up gradually. You can apply blush with your fingertips or brush. All the products and brushes I used are listed in the description box. Check it out. Oval face. If you have an oval face, you're lucky. Most placements work beautifully on you. My favorite is still a lifted placement. Right on top of the cheekbones, blend it softly toward the temples. It looks modern, fresh and sophisticated. Refining the edges. This step makes a huge difference. I don't want to see where the blush starts or ends. It should look like a natural flush coming from within the skin. So I'm softly blending the edges, especially toward the temples. So if you apply too much, don't panic. Just go over the edges with a clean brush or sponge to soften everything. And optional, sun-kissed blush effect. For a beautiful spring finish, I love adding a tiny bit of blush to the nose and to the highest points of the cheeks. Exactly where the sun would naturally hit, not everywhere, just strategically placed. It creates a fresh, slightly sun-kissed look, almost like a soft W-shape across the face. It suits everyone and makes the blush look more dimensional and alive. And finally, the old school way. Let's summarize and pray for my skin today. First, apply moisturizer, melt it into the skin. Then even out the surface of the skin with a concealer or maybe foundation pen. I don't know. I love this product so much. It's multifunctional. Blend everything perfectly, and I'm applying foundation all over the face just to make sure we are focusing on the blush placement today. Apply the blush to the back of your hand, warm it up. They are so cute. I love them. Pick it up with the synthetic brush, tap it onto the highest point of the cheek, not to the apple, and leave the blend toward the hairline and up to the temples. Don't forget, blush isn't just for the cheeks, and a little to the sides of the forehead and across the bridge of the nose. And this blush placement looks like this. Save it. Cheekbones, forehead, outer corners of the eyes, bridge of the nose, center of the lips to tie everything together and a touch on the chin. So, that's my guide to blush placement for every face shape. I hope it feels much easier now. If you are not sure about the face shape, start with the universal lifted placement. It's the easiest and the most flattering. And tell me in the comments, what your face shape is? Do you follow the classic beauty rules, or do you prefer a more intuitive, more modern approach? Thank you so much for watching, and I'll see you in my next video. Bye.
