What Spiral Growth Strategy Really Means | Anuj Mittal

[0:03]Spiral Growth Strategy. That's what you're here for and that is what the work that you do. break it each of down for us and how does that impact businesses, work your purpose, everything. Sure. See, everyone wants to grow. Every business out there, no matter how big you are, even if you're reliance, you want to grow further. So growth is a very natural, fundamental thing to us human beings that we want to grow. And maybe not just human beings, everything, even the plants want to grow, animals want to grow, everything wants to grow, right? However, when it comes to actually achieving sustainable growth, which is beyond what your mind can, you know, imagine, we are very, very limited by the learnings that we have had from our parents, from our environment, from the way things are done usually. And in the process, what I say is that people have tremendous potential, but are simply not aware that where their business or where their life can go. And that is what we unleash with the spiral strategy, okay? Right. And so spiral in particular standing for nonlinear. Like normally when we think of growth, it's like, okay, I'm growing in this fashion, maybe maybe a hockey stick. But that's not how growth happens in nature. That's not how growth really, really happens. Growth happens in spirals and that's what is normally not intuitive for people. You're not spiraling up, you're spiraling down. You're spiraling down.